Pizza Hut a March Madness Shoe-In

As March Madness reaches its climax today with Gonzaga and UNC taking the court for the National Championship, we’re ready to declare Pizza Hut the real winner with its bracket-bolstering promotion, the Pie Top sneaker. . . .

Social Media Speaks on Digital Wallets

ETA member MasterCard recently released a study confirming that digital wallets are a topic of great interest in social media chatter. Analyzing over 3.5 million posts on Instagram, Facebook and Twitter among other platforms across . . .

Payments Options Can Drive Profits

Offering more payments options, including electronic and mobile, can boost sales and increase revenues according to a recent study, entitled The Future of Money: How Digital Payments are Changing Global Commerce. The study, conducted by . . .

ETA Hosts Payments University on Capitol Hill

ETA hosted its annual educational payments event on the U.S. Capitol yesterday. Entitled ETA University (ETAU), the day-long event, part of a series, convened leaders in the payments technology industry to educate staffers from Capitol . . .

ETA Announces New Payment Facilitator Committee

Committee will consider public policy and business matters that impact this growing segment of ETA’s membership ETA announced today the launch of a new Payment Facilitator Committee. The committee will identify current and emerging technology, . . .