Transaction Trends

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U.S. Chip Cards Out-Number Americans

7-27-2016

U.S. Chip Cards Out-Number Americans

Data on EMV market-penetration details that 326.8 million chip cards have now reached American wallets – a number which, in fact, exceeds America’s population, and puts the U.S. in the lead as the number-one chip card market, significantly outpacing the second and third largest markets, Brazil and the U.K. respectively.

Visa’s U.S. Chip Card Update further reveals that 1.3 million merchants are now accepting EMV payments, with three-quarters of those being small-to-medium businesses. The merchants employing EMV technology have reported a 35% year-over-year decline in fraud.

View the EMV infographic from Visa here.

About ETA

The Electronic Transactions Association (ETA) is the global trade association representing more than 500 payments and technology companies. ETA members make commerce possible by processing more than $6 trillion in purchases in the US and deploying payments innovations to merchants and consumers. Learn more: www.electran.org.