Report: Three in Four Consumers Prefer Contactless Cards to Other Payment Methods
7-30-2020
A majority of consumers prefer contactless cards to other payment methods like EMV chip cards, swipe transactions, and cash, a recent survey from Entrust Datacard found.
Three in four (75 percent) of 1,000 surveyed U.S. consumers with payment cards prefer contactless-enabled cards as their primary method of payment.
An even larger percent of respondents – 83 percent – believe contactless cards are “here to stay,” and 61 percent believe it’s at least somewhat of a priority to have a contactless-enabled card. A generational gap exists in use of contactless cards, the survey revealed. Proportionally twice as many Baby Boomers reported they never use the contactless payment feature on their cards as young generations.
Respondents cited sanitation and speed as benefits of contactless cards, but the survey found “the majority of consumers are still unaware of their card replacement options” if they don’t already have a contactless-enabled card.
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About ETA
The Electronic Transactions Association (ETA) is the global trade association representing more than 500 payments and technology companies. ETA members make commerce possible by processing more than $6 trillion in purchases in the US and deploying payments innovations to merchants and consumers. Learn more: www.electran.org.
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