PwC Blockchain Survey Explores Executive Opinions on Blockchain Technology
8-28-2018

Eighty-four percent of business executives say their organizations have initiated some sort of blockchain technology project, a recent survey from PricewaterhouseCoopers (PwC) has found.
However, only 15 percent of executives said their companies had a live blockchain program, and only 10 percent indicated they had a blockchain project in the pilot stage. Nearly a third said their organizations were developing blockchain technology, and 20 percent said their organizations were in the research stage.
Financial services is by far and away the industry perceived as the “next leaders in blockchain,” the survey found. Forty-six percent of surveyed executives identified financial services as the industry most proactive in blockchain technology. Manufacturing and energy and utilities tied for a distance second, at 12 percent each. Only one percent of surveyed executives thought that entertainment and media was the industry expected to be the next leaders in blockchain technology.
Concerns over regulatory uncertainty and user trust remain a significant barrier to adoption, the survey found. Forty-five percent of executives surveyed identified lack of trust among users as a top barrier to adoption, and close to half (48 percent) said regulatory uncertainty was a top barrier.
Click here to read more about the survey.
Interested in blockchain technology and its application to payments? Check out this ETA Expert Insights piece from ETA’s Technology Committee.
About ETA
The Electronic Transactions Association (ETA) is the global trade association representing more than 500 payments and technology companies. ETA members make commerce possible by processing more than $6 trillion in purchases in the US and deploying payments innovations to merchants and consumers. Learn more: www.electran.org.
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