Transaction Trends

Written by industry experts, get insights on payments like nowhere else.

INFOGRAPHIC: Tracking the Evolution of Loyalty Solutions

5-20-2021

INFOGRAPHIC: Tracking the Evolution of Loyalty Solutions

Loyalty programs cultivate lifelong customers. And they’ve come a long way since the days of punch cards. Modern loyalty solutions integrated mobile payments, rewards and ecommerce technology to get customers to keep coming back. For that reason, they are now a key part of any ISO or payment processor’s product suite to attract and retain merchants.

This infographic from the ETA Mobile Payments Committee highlights the evolution of loyalty programs from punch cards to in-app loyalty payments.

Click here to download the infographic.

About ETA

The Electronic Transactions Association (ETA) is the global trade association representing more than 500 payments and technology companies. ETA members make commerce possible by processing more than $6 trillion in purchases in the US and deploying payments innovations to merchants and consumers. Learn more: www.electran.org.

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