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Consumers Pick Starbucks as Top Restaurant Loyalty App, Survey Finds

5-17-2018

Consumers Pick Starbucks as Top Restaurant Loyalty App, Survey Finds

Starbucks coffee, known around the world for its Frappuccinos and coffee, is known to payments enthusiasts as an innovator in the mobile payments space. So it comes as no surprise that a new study from The Manifest has found that the Starbucks mobile app is the most popular restaurant loyalty reward app among American consumers. Forty-eight percent of smartphone users who regularly use restaurant loyalty apps use the Starbucks app, the report said, outperforming second-place Domino’s by 14 percent.

Pre-loading money and earning those gold stars – experts say those essential components of the Starbucks app has propelled it to the top spot, according to the report. The report cites the app’s mobile payments component – the need to pre-load money to order ahead rather than linking a bankcard – as a main reason for the apps popularity in use.

“You’ve already pre-spent the money,” Chris Hobbs, an mobile app and software development executive, said in the report. “I think that’s what makes it so sticky.”

Rewards are a major component of the success as well, the report said. Almost three quarters of app users use apps to collect points towards rewards.

The good coffee probably doesn’t hurt, either.

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The Electronic Transactions Association (ETA) is the global trade association representing more than 500 payments and technology companies. ETA members make commerce possible by processing more than $6 trillion in purchases in the US and deploying payments innovations to merchants and consumers. Learn more: www.electran.org.

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The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

OREGON

  • 17,500 total employment
  • $1.7B total labor income
  • $2.7B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

MINNESOTA

  • 36,000 total employment
  • $3.6B total labor income
  • $5.8B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

MICHIGAN

  • 43,900 total employment
  • $3.8B total labor income
  • $5.8B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

MONTANA

  • 5,000 total employment
  • $400,000,000 total labor income
  • $700,000,000 total GDP contribution
  • To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

NEBRASKA

  • 15,600 total employment
  • $1.4B total labor income
  • $2.2B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

NEVADA

  • 22,400 total employment
  • $1.9B total labor income
  • $3.2B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

NEW HAMPSHIRE

  • 6,400 total employment
  • $700,000,000 total labor income
  • $1.0B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

NEW JERSEY

  • 53,400 total employment
  • $6.4B total labor income
  • $8.2B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

NEW MEXICO

  • 5,900 total employment
  • $400,000,000 total labor income
  • $800,000,000 total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

NORTH CAROLINA

  • 71,000 total employment
  • $7.1B total labor income
  • $13.9B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

NORTH DAKOTA

  • 4,600 total employment
  • $400,000,000 total labor income
  • $700,000,000 total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

OHIO

  • 80,400 total employment
  • $6.9B total labor income
  • $16.6B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

OKLAHOMA

  • 18,600 total employment
  • $1.4B total labor income
  • $2.2B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

MISSISSIPPI

  • 10,100 total employment
  • $600,000,000 total labor income
  • $1.2B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

PENNSYLVANIA

  • 64,500 total employment
  • $6.3B total labor income
  • $9.7B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

RHODE ISLAND

  • 5,800 total employment
  • $500,000,000 total labor income
  • $900,000,000 total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

SOUTH CAROLINA

  • 22,500 total employment
  • $1.7B total labor income
  • $2.7B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

SOUTH DAKOTA

  • 15,300 total employment
  • $1.1B total labor income
  • $3.2B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

TENNESSEE

  • 38,800 total employment
  • $3.5B total labor income
  • $5.5B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

UTAH

  • 28,700 total employment
  • $2.4B total labor income
  • $4.9B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

VERMONT

  • 2,600 total employment
  • $200,000,000 total labor income
  • $300,000,000 total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

VIRGINIA

  • 73,600 total employment
  • $8.5B total labor income
  • $12.8B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

WASHINGTON

  • 34,000 total employment
  • $4.6B total labor income
  • $7.8B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

WEST VIRGINIA

  • 4,800 total employment
  • $300,000,000 total labor income
  • $600,000,000 total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

WISCONSIN

  • 28,100 total employment
  • $2.4B total labor income
  • $4.0B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

WYOMING

  • 2,500 total employment
  • $200,000,000 total labor income
  • $300,000,000 total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

HAWAII

  • 4,900 total employment
  • $400,000,000 total labor income
  • $700,000,000 total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

TEXAS

  • 209,100 total employment
  • $20.0B total labor income
  • $29.8B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

ALABAMA

  • 21,000 total employment
  • $1.6B total labor income
  • $2.8B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

ALASKA

  • 2,200 total employment
  • $200,000,000 total labor income
  • $400,000,000 total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

ARIZONA

  • 63,600 total employment
  • $5.6B total labor income
  • $8.5B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

ARKANSAS

  • 12,000 total employment
  • $900,000,000 total labor income
  • $1.6B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

CALIFORNIA

  • 193,800 total employment
  • $26.6B total labor income
  • $41.1B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

COLORADO

  • 40,000 total employment
  • $4.2B total labor income
  • $6.2 total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

CONNECTICUT

  • 16,400 total employment
  • $2.1B total labor income
  • $3.3B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

DELAWARE

  • 38,400 total employment
  • $4.0B total labor income
  • $9.3B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

DISTRICT OF COLUMBIA

  • 4,200 total employment
  • $800,000,000 total labor income
  • $1.1B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

FLORIDA

  • 161,100 total employment
  • $14.5B total labor income
  • $18.5B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

GEORGIA

  • 70,700 total employment
  • $6.6B total labor income
  • $12.7B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

IDAHO

  • 7,800 total employment
  • $600,000,000 total labor income
  • $1.0B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

ILLINOIS

  • 87,300 total employment
  • $9.6B total labor income
  • $14.6B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

INDIANA

  • 27,300 total employment
  • $2.2B total labor income
  • $3.7B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

IOWA

  • 22,000 total employment
  • $1.8B total labor income
  • $3.3B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

KANSAS

  • 16,300 total employment
  • $1.4B total labor income
  • $2.1B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

KENTUCKY

  • 22,300 total employment
  • $1.7B total labor income
  • $2.7B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

LOUISIANA

  • 16,400 total employment
  • $1.2B total labor income
  • $2.2B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

MAINE

  • 9,200 total employment
  • $900,000,000 total labor income
  • $1.3B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

MARYLAND

  • 25,500 total employment
  • $2.4B total labor income
  • $3.6B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

MASSACHUSETTS

  • 39,600 total employment
  • $5.3B total labor income
  • $8.0B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

MISSOURI

  • 31,900 total employment
  • $2.7B total labor income
  • $4.5B total GDP contribution

To learn more, download the report.

The payments industry is a powerful economic driver, creating high-paying jobs and contributing to GDP in every state while supporting a wide range of industries across the economy.

NEW YORK

  • 147,600 total employment
  • $24.4B total labor income
  • $54.0B total GDP contribution

To learn more, download the report.