Mint Wireless Joins Race for Mobile Payments in Australia
Mint Wireless aims to capture a bigger piece of Australia’s expanding mobile payments market by reconfiguring its pricing and platform offering to better serve enterprises and developers. “Our vision is to be as successful as Square in the Australia/New Zealand market, but with our own strategy in order to be able to get scale,” says Mint CEO Alex Teoh. Starting in October, Mint will offer a card reader that interfaces with smartphones and tablets, and offer a program that gives developers a commission from each transaction processed by their solution. The company is targeting banks, telcos, airlines, manufacturers, retailers, and enterprise resource planning software firms, which is different from the strategy of rival payments startup Tyro. Whereas Tyro CEO Jost Stollman characterizes his organization as an upstart engaged in battle with banks, Teoh says he envisions banks as peers and partners. “The banks worldwide on mobile payments have changed their views around how to embrace the new guard of technology,” Teoh says. “They’re looking to partner with companies like Mint so they don’t lose out on the mainstay of what they’re trying to do, which is transactional banking.”
From “Mint Wireless Joins Race for Enterprise Mobile Payments”
ITNews (09/03/13) Palmer, Charis