INFOGRAPHIC: Tracking the Evolution of Loyalty Solutions
5-20-2021
Loyalty programs cultivate lifelong customers. And they’ve come a long way since the days of punch cards. Modern loyalty solutions integrated mobile payments, rewards and ecommerce technology to get customers to keep coming back. For that reason, they are now a key part of any ISO or payment processor’s product suite to attract and retain merchants.
This infographic from the ETA Mobile Payments Committee highlights the evolution of loyalty programs from punch cards to in-app loyalty payments.
Click here to download the infographic.
About ETA
The Electronic Transactions Association (ETA) is the world’s leading advocacy and trade association for the payments industry. Our members span the breadth of significant payments and fintech companies, from the largest incumbent players to the emerging disruptors in the U.S. and in more than a dozen countries around the world. ETA members make commerce possible by processing approximately $56.75 trillion annually in purchases and P2P payments worldwide and deploying payments innovation to merchants and consumers.
ETAs membership spans the breadth of the payments industry to include independent sales organizations (ISOs), payments networks, financial institutions, transaction processors, mobile payments products and services, payments technologies, and software providers (ISV) and hardware suppliers. For more information, visit electran.org.
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