Waze to Allow Users to Order Ahead at Dunkin Donuts
3-27-2017
The navigation app Waze will soon start letting drivers purchase coffee and other items from Dunkin’ Donuts for pickup along their route. It’s the first time that Waze has offered this kind of “order ahead” option. The push into e-commerce is Waze’s latest step beyond its original purpose of recommending the fastest way to drive someplace.
If all goes well with the Dunkin’ Donuts test, Waze plans to team up with other merchants so its millions of users can order pizza, reserve parking spaces, fill prescriptions and even buy groceries without having to open another app on their phones.
Drivers using Waze’s “order ahead” option will need the Dunkin’ Donuts app as well, although they won’t have to open it. They’ll also need to be registered with Dunkin’ Donuts customer loyalty program.
Waze also offers a carpooling feature that pays drivers to pick up passengers headed in the same direction. It’s currently available in the San Francisco Bay Area; Sacramento, California; and Israel.
About ETA
The Electronic Transactions Association (ETA) is the world’s leading advocacy and trade association for the payments industry. Our members span the breadth of significant payments and fintech companies, from the largest incumbent players to the emerging disruptors in the U.S. and in more than a dozen countries around the world. ETA members make commerce possible by processing approximately $56.75 trillion annually in purchases and P2P payments worldwide and deploying payments innovation to merchants and consumers.
ETAs membership spans the breadth of the payments industry to include independent sales organizations (ISOs), payments networks, financial institutions, transaction processors, mobile payments products and services, payments technologies, and software providers (ISV) and hardware suppliers. For more information, visit electran.org.