Foursquare Syncs With MasterCard, Visa for Merchant Specials
Visa and MasterCard customers can now obtain discounts at certain retailers by linking their accounts to their profiles on Foursquare’s social networking website. Consumers who sign up for the program will receive discounts when they use Foursquare to check in at a participating retail location. The discounts will automatically be onto consumers’ cards, so they will not have to show the cashier a paper voucher or a bar code on their smartphones. Among the companies taking part in the program is Burger King, which is offering Visa and MasterCard customers $1 off for every $10 they spend when they check in to one of their restaurants. American Express already offers its customers a similar discount program through Foursquare.
From “Foursquare Syncs With MasterCard, Visa for Merchant Specials”
Fast Company (02/25/13) Carr, Austin