Guest Analysis: 4 Reasons Why your MPOS Strategy is Failing
Rick Oglesby
July 16, 2015 – Are you tired of hearing that MPOS is the future of payments while your business is incapable of scaling its MPOS offering? Or are you seeing that your MPOS portfolio is made up of nothing but inactive or low volume merchants? Here’s 4 reasons why, and some things you can do about them.
Payments is a universal merchant need and a commodity, but MPOS is neither of those things, so it shouldn’t be a surprise that payment companies are struggling with it. POS is a highly differentiated, value-added service, so a whole new set of rules apply. It will be product teams, not distribution teams, that will make or break the payments companies of the future. Is your business ready?
This blog post was inspired by a recent report by Double Diamond Payments Research. For more information about the report please visit To Be or Not To Be an ISV? Integrated Payments Strategies for Merchant Solutions Providers, or email [email protected].
About Double Diamond Payments Research
Double Diamond Payments Research (DDPR) delivers world-class payments-centric research, information and intelligence through highly sophisticated research methodologies and best practices. DDPR produces trend and analysis reports that are extremely valuable to the majority of firms driving growth in global electronic payments. In addition to these report and white paper offerings, DDPR also conducts customized and proprietary research projects for specific clients. DDPR is an affiliate of Denver-based Double Diamond Group, which provides expert consulting services to the global electronic payments industry. Visit www.doublediamondgroup.com for more information.
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